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Article from People Magazine.

Frisbee fumblers, take heart.  There’s a new flying disc on the market, one that’s so user-friendly even a 3-year-old can learn to spin it like a pro.  It’s called the Spin JAMMER and, if recent sales figures are any indication, it should be getting heavy airplay this summer at the beach.

            Masterminded by Michael Sandeen, 29, a Danville, Californian, inventor, the new airborne wonder looks a lot like its saucer-shaped cousin.  The crucial difference in the “Whatchamastallit,” a sunken cone set in the center of the disc to provide a finger hold for easy spinning (that’s “stalling,” in disc lingo).  The cone helps make fancier maneuvers—behind-the-back catches, chest rolls, leg-overs—a breeze as well.

  Science buff Sandeen, who had a hunch that an updated disc would really take off, “I knew there had to be a way to become adept at Frisbee tricks without years of practice,” he says.  “The cone idea just came to me.  It was simple to make, inexpensive, and everybody would like it.”

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                        Everybody, that is, except Wham-O, the makers of Frisbee—which went into a bit of a spin when Sandeen adopted Frisbee’s flight-enhancing grooves, whose patent had expired.  Sandeen claims Wham-O offered to buy him out (Wham-O denied it).  Now he has set himself a lofty goal; surpassing the Frisbee as America’s disc of choice.  “This is going to be like the Coke-Pepsi wars,” he boasts, “and I plan to win.”

 

 

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